The strong branded network and marketing platform enhance the reputation and branding of each business game throughout Europe. The network’s name act as an international label of quality to further differentiate the network’s business games from myriad of business competitions emerging throughout Europe.
International meetings, trainings and workshops will be organized and a common knowledge hub will be set-up in order to exchange information, experience and best practices amongst the different business games of the network to foster creativity and quality improvement.
The AEBG will for the first time organise one unique event that will give the opportunity to team members of each business game of the Alliance to gather together for a weekend. The Summit will be turned into a two days’ event where best practices, knowledge and ideas on how to organise high-standing events will be shared.
“The Business Game presents an exciting opportunity to learn about successful companies, meet smart people and develop new ideas. What I like most about them, is that solving cases with - as well as competing with - various people from different Universities and Business Schools creates a fun environment, which motivates all participants to release their full potential.”
“When I think of my experience during Business Game St. Gallen, one word comes to mind – excellence. Every single part of this experience was superb. From trivial matters like catering, to the challenging cases from world’s top companies. Yet, the most important part was an opportunity to meet like-minded and dedicated students from all over the Europe.”
“What I like most about the Business Game is going with the opportunity to compete with other students. Get to know other companies and see what kind of challenges they face nowadays and how we can help them to improve their own situation or at least try to.”
“I would recommend the Business Game to others because it's an incredible opportunity to learn, to meet other people, especially talent. And also, to meet amazing companies that are super happy to welcome you on board. That's happen to me with Swarovski.”
“Working on laying the groundwork for the AEBG was a challenging endeavour. However, it was also very rewarding and I am honoured to have contributed to this project. I have no doubt that over the coming years, the AEBG will come to play a key role in Europe by increasing the visibility of European Business Games worldwide, and perhaps more importantly, by enabling continuous improvements as a knowledge-sharing platform.”